Launching new projects at a trade show is an exciting time for any business. However, when that show gets moved online due to COVID-19, how do you still reach your target audience and convert interest into sales?
Our teams in London and New York worked with United Imaging to create two films to do just that. Hosted by the same team member who would normally launch the CT and MRI systems at the show, a global audience got to experience 4 new products and discover the revolutionary technological features and advances up close.
All without getting on a plane.